The Easy Presentation That Isn’t

Do you frequently or periodically make essentially the “same” presentation or speech? Perhaps, as Human Resources Director in a large organization, you regularly welcome new employees. Maybe you, as a department head in your marketing firm, initiate the weekly meeting of your group. You may, as City Engineer, routinely brief the City Council at its monthly meeting. As Engineering Dean, I frequently welcomed groups of high school students and their parents who were visiting our and other colleges of engineering to help them decide what university they may want to attend.

The good news about these apparently routine presentations is that they are easy, that is, relative to some of the critical one-of-a-kind speeches we also prepare for and present and sometimes dread. The bad news about the apparently routine presentations is also that they are easy. And, therefore, we may not give them proper attention, we get careless, we lose our edge, the audience knows it, and we fall short of the intent of oour communication.

More specifically, when we give the same presentation over and over, we may inadvertently fall into these traps:

1) Verbal graffiti: “Ah,” “you know,” “um,” and “he/she goes,” are examples. This happens because we are not thinking, not focusing-we are on autopilot. Think you don’t do this? Maybe you don’t, but why not verify? The next time you make that routine presentation, unobtrusively place an audio recorder on the lectern or table and, at your leisure, listen to yourself.

2) Negative body language or distracting behavior: Examples are holding our arms across our chest as we speak, which many interpret as your being autocratic and not open to input; failing to make eye contact with all portions of the audience; and excessive fiddling with our eye glasses.

3) No enthusiasm: You used the same words and sentences so many times that you just can’t get up for it. For example, I once worked in an organization where the chief executive, whenever he spoke and whoever he spoke to, always began with an expression like “I am pleased to be here”-got a little old.

For some of us who give that frequent speech to what is always a new audience, please consider the applicability of this advice: We get only one chance to make a first impression. Let’s leverage those “one chance” speaking opportunities.

Some thoughts for improving your “stump speech”:

1) Listen to a recording of your current presentation, as suggested above, or ask a colleague or friend to critique your speech. Identify strengths and weaknesses. Build on the former and fix the latter.

2) Commit to minimizing verbal graffiti. You don’t have to give a presentation to do this. Work at eliminating meaningless word and sounds in you every day conversations.

3) Find or develop a new opening each time, such as a story, metaphor, quote, or example. Yes, this requires extra effort. One benefit of that effort: thinking deeper about your audience and what you want them to learn and/or do. Using a new opening also adds freshness to your comments.

As stated by writer and author, Patricia T. O’Connor, “An audience is a terrible thing to lose.” That is exactly what happens when your audience senses that you are simply going through the motions. Instead, make them feel special. While you have presented the message many times, for them it should be as though it is the first time.

The Ardyss Presentation Outline Online To Follow

Ardyss International is a fantastic network marketing company that originated in Mexico and have very quickly spread throughout the united states. Their innovative products like the Body Magic 2 Step System is unique to network marketing. Even in a very crowded field of health and wellness in the MLM opportunity arena, this business has carved out it’s niche and even introduced it’s own health drink to compete with the bigger players with Le Vive.

The traditional method to building a business in this company is to hold a showcase. Here is a Ardyss presentation outline to follow if you plan to build your business online. Showcases are well covered in the Ardyss back office so this article will not cover that type of material. This will mainly look into what you need to have and what to do.

First thing to do is to get a computer that can run some type of webinar software like gotomeeting. This will allow the ability to hold live meetings and scheduled webinars for your guests. Think of it as an online Ardyss showcase and can really brand your products and opportunity live anywhere in the world. The computer hardware needed should be anything sold in the last three to four years. This is nothing too complicated as it’s basically a host a live event and go with it.

The presentation material can be slides off of PowerPoint. This can be just the corporate presentation slides and it wouldn’t be much different than a hotel meeting. A good Ardyss presentation outline should consist of presenting the products, presenting why your opportunity, then best of all why joining your business specifically. First leading with benefits and not just about the company history will greatly increase the conversions. Remember, people don’t care about where the juice was made or the fact that the company has been in business a long time. People want their problems solved today. Go about solving your prospects issues before forcing why the Ardyss International opportunity.

Too many reps treat online cold traffic like their best friend. You must remember cold online traffic do not know you personally. There is no real connection.One must build a connection by giving real value instead of just pushing products or an opportunity. The is by far the best Ardyss presentation outline to be able to turn your traffic into leads and those leads into new members.

Marketing With Presentation Folders

Design Presentation Folders for the Long Term

Professionally designed presentation folders offer a unique advantage over many other forms of advertisement because, often, customers or clients keep them and use them over and over again, which keeps your company name out there, reaching farther and wider audiences than you initially planned for.

Choose Quality Presentation folders

For most forms of print advertising, such as business cards, postcards, brochures, and the like, you can shop around and often, get by with the most affordable price and no one will know the difference. However, presentation folders need to be not only attractive, but strong and sturdy as well, even if you don’t put much in them. Let me illustrate: Recently, a friend of mine began house hunting. She initially looked at a mobile home park but then changed her mind and decided to stick with traditional housing. Everywhere she goes, she takes the presentation folder from the first place she looked – the mobile home park. Just the other day, over lunch, she was showing me listings she had printed from the Internet and had organized in her presentation folder. Even though the mobile home park did not get her business, they have no idea how much free advertising they’re gaining because of my friend.

I’ve done it myself. I’ve used presentation folders that I’ve received from job training sessions for years afterwards to keep papers organized. There are countless uses for these little gems and if your logo and business name is affixed prominently on the outside, your advertising budget may not take quite as big a punch when you consider the long-term effects of the folders.

Design With the Eco Conscious in Mind

There’s a growing segment of the population that will reuse almost anything until there’s nothing left of it simply to prevent as much trash as possible from ending up in the landfills. This group reuses aluminum foil, envelopes, and makes scratch pads out of used calendar pages. People used to laugh at them but as more of the country and more products become environmentally friendly, fewer people laugh. That means more people are reusing presentation folders instead of throwing them away. That means more people will see your company name and while it may not cause a rush of business, it will serve as another avenue to keep your name in the minds of the public.

Keep this in mind next time you order presentation folders for a team meeting or to present to clients. Chances are, many more people will see them than you originally thought.